How to Upload Videos to Amazon Without Brand Registry
Amazon
How to Add together Amazon Videos to your Listing
Videos are pure gold in today'southward fast-paced eCommerce world. Videos break up the reading monotony, draw the client's attention, and fifty-fifty go along the customer engaged for a while. That's why when you sell on Amazon; videos are a must-have.
After all, fourscore% of consumers rely on videos to make a buying decision. In a world where Amazon sellers surpass 2.5 million, you should exist creative in your listing, and videos tin help yous in this.
Here is a brief guide to get you started with video listings on Amazon.
Why You Should Use Videos In Your Amazon Listing?
Here are compelling reasons why sellers should include video:
- Videos are engaging and need the highest attention compared to images or normal text
- Videos are great SEO tools, and so including them in your Amazon content tin increase the visibility of your products
- Explainer video's showing how to utilize different products can reduce the cases of having negative reviews
Statistics:
- 74% of marketers who utilize videos get better ROI compared to who apply images
- 72% of customers adopt learning virtually a product through videos than text
- 94% of marketers who utilize videos plan to continue because it's worth it
- Videos have persuaded 84% of consumers to buy a production or a service.
Convinced on the importance of videos? Let's learn more.
How to Add Videos in Amazon Listing
Yous should register with Amazon Brand Registry or have an active Amazon seller business relationship for yous to add videos to your Amazon listing. Your videos should be in English and remain compliant with Amazon guidelines and regulations regarding video listings. Hither are a few steps on adding a video to Amazon list:
- Login into your Amazon seller central account,
- Click on the inventory tab that appears and choose the "upload and manage videos" option
- Upload the video. Make certain that it has a high resolution for visibility
- Review and submit the video
You will go a notification for successful submission. You can so add more videos but avoid overstuffing your page with multiple similar videos.
Types of Amazon Videos
Here are the main types of videos that do well on Amazon:
Production Feature Videos
These are the most common types of videos. They mostly prove the customers the product you are selling, its features, and how to use it. The information can help the customers make informed decisions because the video enlightens them.
Lifestyle Production Videos
These videos focus on the importance of features of your product. Customers use these videos to know how they volition do good from using the production.
Make Story Videos
Brand story videos bear witness how your brand stands out from the rest. The business environment is quite competitive, and a compelling brand story video on Amazon list can persuade consumers to consider you instead of your competitors.
Product Testimonial Videos
Practice you lot take videos of past customers commenting nearly the satisfaction they become from your products? Mail those testimonial videos on your Amazon listing. They will help in persuading other clients to buy from you.
Best Videos To Add:
The quality of your Amazon video plays a vital function in driving traffic. Here are a few practices to detect when calculation new marketing videos to your Amazon listing:
Keep the Videos Short
There is no limit to the length of the videos y'all can mail on Amazon- although there is a capped maximum of 5GB. However, the shorter videos tend to be more interesting to the viewer; hence, it's advisable to prefer short videos to longer ones. You lot should ensure that the video's viewing time does not surpass 15 minutes.
Manage the Use of Captions, Texts, and Sounds
Captions, texts, and audio make a video more data and interesting to view. Notwithstanding, some viewers tend to view the videos with the sound off. Those who watch with the sound on may non demand a loud, confusing sound. For the best results, y'all should focus on creating informative captions and texts. The captions should be short and should non interfere with the video.
Add together Compelling Videos to Your Listing Today
The benefits are clear. As well, there are many types of videos that you can post, from production lifestyle videos to testimonial videos. Not bad videos volition give your make a competitive border and help y'all wow more clients.
Need Custom-Made Videos?
The Billo app squad helps Amazon sellers get great videos. Contact us for more information, or sign upward to get started.
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